Hollywood offers films at home within weeks of cinema release

Josh Halliday guardian.co.uk, Friday 1 April 2011

Film-lovers in the US could watch new releases eight weeks after their cinema debut under video on demand (VoD) plans that seriously threaten the exclusivity enjoyed by cinema chains.

Four of the six Hollywood film studios – Universal, Sony, Warner Bros and Fox – this month begin to offer films to rent on satellite TV for $30 (£18) for two to three days. Sony’s Just Go With It, a comedy featuring Adam Sandler, will make history as one of the first films to be offered on the new on-demand service.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s